In Asia there's white man admiration.
In Singapore, their white man admiration includes... Korean. As Singaporeans are already too familiar with Caucasian presence, their white man admiration has already, largely, transferred to Korean.
All that Hallyu stars and melo dramas add to the Korean popularity, making people fantasize with tall and cool Korean handsome man, romantic winter scenery in Korea, leggy girl groups that represent fashion, and the mysterious and macho sounding Korean language.
Korean products, at the same time, are being portrayed as safe and elite delicacies - from strawberries, eggs(!), apples, to tomatoes(!!!).
You might attribute to the success of Korean government's cultural or agricultural export policy, but... not quite, as this alone is insufficient in explaining why the same phenomenon is not witnessed to the same extent in other developed Asian countries like Taiwan or Hong Kong.
It seems that Singaporean locals, with their average shorter body and darker skin, are looking up to Korean who are supposedly with taller figure and fairer complexion, just like how they used to view the civilized Caucasian.
Why is it so? It's just an aspect of human society, that people tend to look up to an idol existence. So yesterday it could be Caucasian, today it can be Korean, and tomorrow it will be something else. Duh, I hope I don't sound like racist.
在新加坡，這個白人崇拜的對象還包括...韓國人。也許新加坡對正宗白人過於熟悉，崇拜對象轉移到了陌生的韓國 - 這個國家，有著浪漫白色耶誕節、高大英挺的男人、長腿時尚正妹、及神秘又具男子氣概的韓文。